company profile

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Company profile

Hongkong

    China Overseas Holdings Limited (COHL) was incorporated in Hong Kong in June 1979. It is an independent subsidiary of China State Construction Engineering Corporation ('CSCEC'), the largest conglomerate construction enterprise in the PRC. In 1992, the Group took the lead in asset restructuring and shares enhancement and becomes the first China-backed company to be listed in Hong Kong. Up till today, its listed arm in Hong Kong, China Overseas Land & Investment Ltd., has been the construction firm with significant market value in Hong Kong Stock Exchange.

    Over the past 20 years, COHL has reclaimed 9 million square metres of land in Hong Kong, which equals to an increase of 1/9 of the island's total area. Development projects that are completed or underway cover a total area of 1,157 square metres, with 350,000 people being accommodated by the residential projects alone.
    At present, COHL has business establishments in numerous mainland provinces and cities including Beijing, Shanghai, Guangzhou, Shenzhen, Suzhou, Guangxi and Chengdu. As of June 2001, the Group has undertaken 34 development projects across the mainland. Of the 27 that have been completed, they involved a total site area of 520,000 square metres, a construction area of 1.5 million square metres, and an investment of HK$8 billion. The 7 ongoing projects, on the other hand, represent a total site area of 630,000, construction area of 1.35 million square metres, and a projected investment of HK$3.5 billion.Among the major projects are Hai Fu Garden, Hai Li Building, Hai Bin Plaza, Hai Lian Building, China Overseas Gardens and Zhong Hai Hua Ting in Shenzhen; Hai Hua Garden, Hai Xing Plaza, Hai Li Garden, China Overseas Building and Zhong Hai Xin Yuan in Shanghai; Dongshan Plaza, Glorious City Garden, Zhong Hai Glorious Garden and Zhong Hai Ming Du in Guangzhou; Zhong Hai Ya Yuan, Zhong Hai Zhi Jin Yuan and Tuan Jie Hu Garden in Beijing; Suzhou's Bamboo Grove Hotel; as well as Chengdu's Grandeur Vista that are under construction. Some of them also represent the leading brand names and icons of living styles in their own district, namely Shenzhen's Hai Fu Garden and China Overseas Gardens, Shanghai's Hai Hua Garden, Guangzhou's Glorious City Garden, and Beijing's Zhong Hai Ya Yuan. Ever since 1993, the Company's Shenzhen arm has been consecutively named the "National Advanced Foreign Investment Enterprise". Shenzhen Zhonghai Property Managing Co. Ltd., being the biggest property management firm in the mainland, is also the first company in the service industry to be awarded the ISO 9002 Quality Management Certificate as well as the ISO14001 Environmental Management Certificate for commercial and residential district.

GuangZhou

    "China Overseas" achieves its success not only by attaining satisfactory profit margin, but also with its unique "real estate intelligence" as a developer. Through fulfilling its vision, the Group has made a significant impact on Shenzhen's property development as a whole. Among the most far-reaching are the notions of "Quality in Process" and "5+2 Approach".

    At China Overseas, only "Quality in Process" will ensure "Buildings with Quality" and therefore the satisfaction of customers. Residential clients will only trust developers who satisfy their requirements in terms of the property's location, elevation, floor layout, quality and management. In other words, a good developer should excel in each of these aspects in order to ensure customer satisfaction. COHL's principle of "Quality in Process" is based on the belief that residential buildings are durable goods rather than consumable goods. For many consumers, buying their own homes may be a once-in-a-lifetime opportunity; any unmet standards in the above aspects would jeopardize their pursuit of quality living. This assurance is what COHL is committed to bring about through "Quality in Process".

    COHL boasts a host of "Buildings with Quality" that are unmatched by other developers. Within the industry itself, COHL has set the standard with the reputable status of "the brandname that guarantees quality" and "the builder from Hong Kong who never falls behind in design". While this description says it all about COHL's integrity, it only captures part of what the Group has achieved as a developer over the past 20 years.

HongKong new airport

    Based in Hong Kong as a subsidiary of CSCEC - the largest conglomerate construction enterprise in the PRC, COHL has undertaken major projects such as the New Airport Passenger Terminal Building. Together with a team of top professionals and experts in construction industry, it is set to be the leader with unparalleled strength and competitive edge.

    COBD Holdings (Chengdu) Co. Ltd. - incorporated in March 2000 in Chengdu Gao Xing District, is the fifth regional company set up by COHL in the PRC.

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